October 7, 2019
Halloween Promotion Ideas for Your Small Business

14 Easy Halloween Marketing Ideas [2019]

Fourteen frighteningly easy marketing ideas to boost sales and increase engagement this Halloween.
July 6, 2019
How to Increase Sales

15 Low-Cost Ways to Increase Sales for Your Business

Learn about the many approaches you can take to increase sales for your business, whether for existing customers or new, online or off.
June 21, 2019

Introducing Our Summer Reading Series for Local Businesses

Happy official first day of summer! Among the sun and the sand and the backyard barbeque, one of the best bits of summer is refreshing your […]
May 10, 2019

Engaging With Your Community During National Small Business Week

As National Small Business Week comes to a close, we thought this would be a great time to talk about engaging in your larger community. Engaging […]
May 8, 2019

Customer Appreciation Ideas for National Small Business Week

Now that you have your promotions underway, it’s time to talk about showing some love to the most essential part of any business: your customer. Your […]
May 6, 2019

Celebrating National Small Business Week 2019

Happy National Small Business Week! Go ahead and give yourselves a pat on the back for all the hard work you’ve done to build your business. […]
April 4, 2019
9 Ways to Promote a New Product or Service

10 Ways to Promote a New Product or Service

Ways to promote a new product or service for small businesses to get new customers and sell more.
March 1, 2019

9 Sales Promotion Examples

Sales promotion examples and activities that you can use to promote your small business.
February 26, 2019
Examples of Loyalty Discounts

Learn From These 5 Excellent Examples of Loyalty Discounts

Without a doubt, you feel very appreciative of the many loyal customers that continue to stand by your business. But how do you show that appreciation, […]
December 27, 2018
The Best Lead Magnets for Small Businesses

Best 20 Lead Magnets for Small Businesses

Email marketing continues to reign as one of the most effective ways to build an audience and convert it into a client base. In order for […]
November 18, 2018
How to Create a Plan for Small Business Saturday

Small Business Saturday Promotion Ideas

November 6, 2018
Holiday Email Subject Lines

30+ Effective Holiday Email Subject Lines

The holidays are upon us and holiday business promotions are too! In addition to sharing your season’s greetings and holiday sales across social media, make sure […]
June 14, 2018
How to Run a Successful Sales Promotion

How to Run a Successful Sales Promotion

Sales promotions are exciting. For businesses, there’s the rush of serving enthusiastic customers, getting tons of orders, and making a nice profit. For customers, there’s the […]
June 8, 2018
Examples of Limited-Time Offers

Examples of Limited-Time Offers to Boost Your Sales

June 3, 2018
June Facebook Ideas and Examples

June Facebook Ideas and Examples

June 3, 2018
Discount Ideas for Small Business

Discount Ideas and Examples for Small Businesses

May 31, 2018
Grand Opening Ideas for Small Business

7 Brilliant Grand Opening Ideas For Small Businesses

  Are you just about ready to launch your brand new business, open your relocated store, or add on another location? If so, you need to […]
May 29, 2018
How to Make Your Grand Opening Really Grand

How to Make Sure Your Grand Opening Really Is Grand

The opening of your small business is a momentous occasion deserving of a full-fledged celebration. Are you thinking of holding a grand opening party? If so, […]
May 21, 2018
Marketing Promotion Ideas for Small Business

Marketing Promotion Ideas for Small Businesses

In today’s day and age, a time of stifling competition, it is essential that businesses stand out. This holds even truer for small businesses, who are […]
May 20, 2018
10 Summer Promotion Ideas for Small Business

10 Summer Promotion Ideas for Small Business

May 18, 2018

Unique and Clever CTA Examples for Marketing Inspiration

No matter how great your products and services are, your business is only going to be as successful as your ability to market it. That is, […]
May 17, 2018
Creative Ways to Market Your Business this Summer

10+ Creative Ways to Market Your Small Business this Summer

May 14, 2018
How to Host a Grand Opening

How to Host a Worthwhile Grand Opening Party

May 7, 2018
Memorial Day Social Media and Sale Ideas

30 Memorial Day Social Media and Sale Ideas

Looking for ideas for patriotic promotions for your business? Here are 30 examples of Memorial Day sales and social media posts by real businesses to give […]
May 7, 2018
How to Prepare for a Grand Opening

How to Prepare for a Grand Opening

You’re excited! Whether this is your first location or one of several, a grand opening is always a special occasion. Yet hosting a successful event to […]
May 5, 2018
Email Newsletter Subject Lines- Tips, Ideas, and Best Practices (1)

Email Subject Lines: How to Write Good Ones!

May 1, 2018
Mother's Day Marketing Ideas

Mother’s Day Marketing Ideas

April 25, 2018
Examples of Referral Programs and Offerings

Examples of Referral Programs and Offers

Customers that come to you by way of referral will typically be better quality leads with a higher chance of becoming a returning client. Referral programs […]
April 4, 2018
Deal and Offer Ideas for Business

Deal and Offer Ideas to Increase Sales for Your Business

February 18, 2018
How to Get Free Advertising

How to Get Free Advertising for Your Business

When you hear the word advertising, paid methods probably come to mind. Pay-per-click, affiliate marketing, the cost of hiring an SEO professional and so on. It […]
November 16, 2017

10 Holiday Marketing Campaigns to Try

The holidays are a time of cheer, joy, and seemingly endless shopping. Between Thanksgiving, Christmas and New Year’s, stores are bustling, schedules are packed, and consumers […]
October 11, 2017
How to Announce a Winner for Social Media Contests

How to Announce a Social Media Contest Winner

Running a Facebook contest or Instagram giveaway requires a lot of prep, but it’s important not to overlook the final steps. This post was written to […]
September 8, 2017
How to Run a Facebook Contest

How to Run a Facebook Contest

Contests make for successful social media campaigns because they can help facilitate a number of goals. They can help you to find new followers and customers, keep […]
January 7, 2017

Methods of Offline Marketing and Advertising

Online marketing is one of the best ways for small businesses to succeed and grow. As technology continues to advance, so too will online marketing tactics, […]
October 10, 2016
Types of Blogger Collaborations for Small Business Owners

Types of Blogger Collaborations for Small Business Owners

As a business owner with a small marketing budget, collaborations with bloggers and local influencers can be an effective, cost-efficient way of marketing your business. But, […]
September 16, 2016
3 Types of Influencer Marketing Campaigns to Promote Your Small Business

3 Types of Influencer Marketing Campaigns to Promote Your Small Business

With the rise of blogger and social media “celebrities,” influencer marketing campaigns have become increasingly common across all types of business industries. We know that customers today […]
August 24, 2016

9 Ways to Promote a Facebook Contest

Facebook contests and giveaways are a creative way to get your business’s name, products, and services in front of new potential customers. But a contest only […]
August 22, 2016

How To Reach Out to Bloggers & Social Media Influencers

Bloggers and social media influencers are trusted and respected voices who can help get your product, service, or brand in front an untapped (and potentially large) […]
August 15, 2016

How to Create Ads on Instagram Using Facebook Power Editor

Instagram is an effective social media tool for building and engaging with potential customers. What many small business owners don’t know is that Instagram can also […]
August 5, 2016

23 Back to School Marketing Ideas

For many businesses, particularly ones whose sales tend to peak in the summer, back to school season means lower sales and lower traffic online and in-store. […]
July 12, 2016

What to Do When Business is Slow

Not every small business has an audience that can use its products and services year-round. This means that when things slow down and the rush is […]
June 22, 2016

5 Ways to Attract Customers

The biggest challenge many small businesses have is attracting customers. You may want to set a goal to gain a large amount of customers, but without […]
June 21, 2016
How to Create a Snapchat Geofilter for Your Business-3

How to Create a Snapchat Geofilter for Your Business

Snapchat is quickly becoming a popular social media platform for small businesses. The real-time platform provides a means for small businesses to put the customer in […]
June 16, 2016

Father’s Day Marketing Ideas

If you find yourself struggling to stay busy as the beginning of Summer arrives, you might not even be aware of all the holidays and marketing […]
June 14, 2016

Running a Successful Booth at a Craft or Trade Show

Whether you’re at an expo with hundreds of vendors or a small local craft fair, the strategy behind running a successful booth is the same. When […]
April 28, 2016

Examples of Effective Calls to Action

If only revenue were generated simply from customers opening emails or visiting websites alone. We’d all be running multimillion dollar businesses if that were the case. […]
April 25, 2016

Hyperlocal Marketing And Advertising

As a business owner, you’re probably looking for new ways to reach local customers. By concentrating your efforts in a smaller area, you can focus on […]
April 6, 2016
5 Free Ways to Promote an Event

5 Free Ways to Promote an Event

Do you remember what it felt like to have a birthday party as a kid and be terrified that no one would show up? Hosting an […]
March 30, 2016

Elements of Effective Landing Pages

For many small businesses, marketing can be somewhat of a gamble. There are all sorts of components one can use in order to generate business or […]
March 18, 2016

Facebook Advertising Examples

With 1.49 billion members worldwide and 22 billion ad clicks per year, Facebook is arguably the most important social network in the world. At the very […]
March 14, 2016

How to Get Clients from Facebook

Social media platforms such as Facebook can be excellent marketing tools for businesses. For many, however, the value of Facebook and other websites can often seem […]
March 2, 2016
Giveaway Contest Ideas for Instagram and Facebook

Giveaway Contest Ideas for Instagram and Facebook

One of the best ways to engage your audience and customers online is by promoting your business through social media. If you really want to grab […]
January 4, 2016

Facebook Contest Best Practices

Running a Facebook contest or giveaway, is an effective means of generating interest on Facebook without spending money on advertising. By the nature of the contest […]
December 30, 2015

How to Collect Email Addresses to Grow Your Email List

Email marketing is a vital tool for businesses, and can make a huge difference in your yearly revenue collection. Companies worldwide use email marketing to great […]
December 29, 2015

Effective Methods of Online Advertising

Advertising has a long and rich tradition in human culture. From vendors harking their wares on the streets with loud pronouncements, to the editorial advertisements in […]
December 21, 2015

DIY Holiday Photo Booth

Photo booths are a great way to get more customers to engage with your business during events, parties, and special occasions. They’re also perfect for holiday marketing. In just a […]
December 11, 2015
Referral Program Ideas

Referral Program Ideas

Referrals are some of the most valuable sales leads a company can get. They can provide your business with high-quality potential customers and clients who already […]
December 1, 2015
Social Media Contest Prize

Social Media Contest Prize Ideas

Social media giveaway contests on Facebook or Instagram can help you build a reputable brand, generate new business, and create repeat customers all at the same time. […]
November 13, 2015

How to Create a Facebook Ad

Facebook is the biggest social media platform in the world today. With over 1 billion active users, it is the perfect place for any business to […]
November 2, 2015

Facebook Ad Targeting Options

Facebook ads are an effective way to reach your target audience on the social media site. Ads on Facebook work by targeting or showing your ad […]
October 22, 2015
examples of guerilla marketing tactics

Guerrilla Marketing Tactics for Small Businesses

In this digital age, the realm of marketing is no longer reserved to professionals in the field. Today, anyone can market their business—regardless of funds or […]
October 13, 2015
instagram photo contest

Instagram Contest Ideas

Instagram is a great way to market your business and grow your sales. With over 300 million monthly active users, and more than 75 million use the […]
October 6, 2015

Types of Facebook Advertising

Each day, more companies are using Facebook to advertise for their business. Because Facebook provides many different ad types and has a huge audience, many businesses […]
October 5, 2015
how to pick a winner social media

How to Pick a Winner for Social Media Contests

October 2, 2015
how to use in store promotions to promote your business

How to Use In-Store Promotions to Promote Your Business

Internet marketing’s popularity, effectiveness, and traceability have caused many small service-based business owners to drift away from traditional marketing mediums like print ads, mailers, coupons, and […]
September 28, 2015
Customer Retention and Loyalty Programs- What You Need to Know

Customer Retention and Loyalty Programs: What You Need To Know

While business growth in the way of attracting new customers is incredibly important for all businesses, it’s important not to neglect current customers. Customer retention should […]
September 22, 2015
6 Facebook Giveaway Ideas

6 Facebook Giveaway Ideas

Creating a Facebook contest or giveaway is a fantastic way to generate interest and engagement in your business on Facebook. Whether you’re looking to generate business […]
May 20, 2015
memorial day marketing ideas

Memorial Day Marketing Ideas

Memorial Day is right around the corner! Promote your business for the long holiday weekend with these fresh marketing ideas. Support the Troops Support the troops […]
April 28, 2014

5 Questions to Create an Irresistible Marketing Offer

In a crowded marketplace, what you need is a marketing offer that will attract the attention of potential customers. Through a well-crafted offer, you can attract […]