August 16, 2019
September Blog and Marketing Ideas-3

Creative September Marketing Ideas

10 fall and september-themed ways to promote your business this September!
June 13, 2019

4 Ways You Can Manage Your Business Reputation Through Social Media

Did you know 85% of people trust online reviews as much as a personal recommendation? And, 49% of consumers say a business needs at least a […]
June 2, 2019
17 Free Marketing Ideas for Small Businesses

17 Free Marketing Ideas for Small Businesses

Small business owners often have a tight marketing budget. This can be tricky for when you’re trying to promote your business. While you’re figuring out your budget, there […]
February 24, 2019

How Much Does it Cost to Advertise on Instagram?

Instagram offers a number of ways to use Direct Messages, Posts, Stories, and Boomerangs to effectively engage with your audience. In addition to these free options, […]
February 1, 2019
5 Last Minute Ideas for Valentine’s Day Marketing

5 Last Minute Ideas for Valentine’s Day Marketing

Valentine’s Day is just around the corner and if you’re like most business owners, you’re constantly looking for ways to engage your customers or potential ones. […]
January 23, 2019
Ways to Use LinkedIn for Small Business

20 Ways to Use LinkedIn For Small Business

LinkedIn’s focus on job searching and professional networking makes it a valuable platform for small business entrepreneurs. There’s a lot you can do on LinkedIn beyond the […]
January 21, 2019

How to Add a Location to Facebook

Adding a location to Facebook improves a business's visibility and helps customers locate you. Here's how to add a location to Facebook posts, photos, & mobile.
December 19, 2018
The 10 Best Social Media Marketing Strategies for 2019

The 10 Best Social Media Marketing Strategies for Small businesses

Have you joined the bandwagon and begun using social media to market your small business? If so, that’s wonderful! However, as you know, what constitutes effective […]
December 13, 2018
Facebook Page Management Tips

Facebook Page Management Tips

November 27, 2018
December Instagram Ideas

December Instagram Ideas

For a small business owner, December is the busiest month of the year. Between holidays, tax season approaching, and the end of the 4th quarter, free […]
November 16, 2018
How to Provide Customer Service through Social Media

How to Provide Customer Service Through Social Media

Now a common way to engage with businesses, it’s no wonder that many people turn to social media seeking customer service. They see it as a […]
November 14, 2018
Holiday Hashtags

Top Hashtags to Use for the Holidays

Hashtags serve many purposes, but in terms of marketing a business, they: Expand your business’s visibility on Instagram Express your post message Support your brand message […]
November 9, 2018
How to Market on Social Media

How to Market on Social Media

No matter what kind of product or service you offer, social media is one of the few marketing channels that can benefit all businesses. With millions […]
November 9, 2018
Fundamentals of a Social Media Campaign Strategy (1)

Fundamentals of a Successful Social Media Marketing Campaign

When it comes to marketing your business, your campaigns must meet two requirements: they need to drive your business goals while also satisfying and engaging your […]
November 8, 2018
Holiday Instagram Post Examples and Ideas

Holiday Instagram Post Examples and Ideas

November 2, 2018
Instagram Holiday Giveaway Ideas

Holiday Instagram Giveaway Ideas and Examples

Social media contests on Facebook or Instagram are easy ways to promote your business, expand your following, and get new customers.  Deals and giveaways are always […]
October 30, 2018
November Instagram Ideas

November Instagram Ideas

We know that the fall and winter months can get a little dreary, so be sure to keep your Instagram content bright and cheery! With the […]
October 25, 2018

December Facebook Ideas

October 23, 2018
November Facebook Ideas

November Facebook Ideas

October 22, 2018
How to Start a Social Account From Scratch

How to Start a Social Account From Scratch

Social media is a valuable marketing asset to build up and maintain. Not only is social media free publicity and brand awareness, but also a great […]
October 17, 2018
Best Hashtags for Gaining Followers

The Best Hashtags For Gaining Followers on Social Media

October 9, 2018
How to Properly Repost on Social Media

How to Properly Repost on Social Media

There are many benefits to incorporating reposting into your social media marketing plan. Reposting is an excellent way to engage with your followers and interact with […]
October 8, 2018
The Importance of Social Media Monitoring

The Importance of Social Media Monitoring

October 5, 2018
Time Saving Tips for Social Media

10 Time-Saving Tips for Social Media

Building a strong social media presence for your small business has never been more important. Over 88% of small to medium-sized businesses use social media as […]
October 1, 2018
How to Be Successful on Social Media

How to Be Successful on Social Media

September 20, 2018
Examples of Facebook Bios for Your Small Business

9 Examples of Facebook Bios for Your Small Business

In the ever-changing digital landscape, having a powerful social media presence is more important than ever before. While it may seem cliche, first impressions matter a […]
September 18, 2018

Five Reasons Your Small Business Needs Social Media Marketing

When it comes to social media marketing, many small business owners feel one of two things—that it hasn’t been successful for them, or that it’s already […]
September 7, 2018
How to Promote Your Instagram Account

7 Ways to Promote Your Instagram Account

Instagram is one of the most popular social networks in the world. It has millions of active users. By joining, you open the door for your […]
September 3, 2018

October Facebook Ideas

August 30, 2018

Benefits of Social-Local-Mobile (SoLoMo) Marketing

August 24, 2018
September Instagram Post Examples

September Instagram Ideas

August 21, 2018

The Importance of Social-Local-Mobile Marketing

Not that long ago, the top question on every marketer’s mind was, “What’s my mobile strategy?” Today, it’s simply just “strategy”. Mobile is the zeitgeist; apps […]
August 20, 2018

5 Ways to Get More Customers From Instagram

Instagram is arguably the most popular social media site among millennials and young adults. With endless customizable options, such as Stories, GIFs, and filters, it has […]
August 19, 2018
How to Run a Successful Instagram Advertising Campaign

How to Run a Successful Instagram Advertising Campaign

Instagram is steadily gaining on the world’s most popular social network, Facebook, and now has over 1 billion active monthly users. While Instagram hasn’t claimed first […]
August 17, 2018
How To Find Hashtags For Your Business

How To Find Hashtags For Your Business

  This post was written February 23, 2016 and updated August 27, 2018
August 10, 2018
August Instagram Post Examples

August Instagram Ideas and Examples

August 2, 2018
Small Businesses That Are Killing It On Social Media

5 Small Businesses That Are Succeeding On Social Media

July 29, 2018
Beginner's Guide to Facebook Audience Insights

Beginner’s Guide to Facebook Audience Insights

July 18, 2018
How to Create a LinkedIn Company Page

How To Create a LinkedIn Company Page

July 17, 2018
Most Effective Ways to Promote Your Business on Social Media

Most Effective Ways to Promote Your Business on Social Media

July 16, 2018
How to Increase Brand Awareness and Name Recognition in a Local Market f

How to Increase Brand Awareness in Your Local Market

As a small business owner, you want to stand out from the pack. Having a well-known brand or business name is important in finding and retaining loyal customers. […]
July 14, 2018
Four Ways to Increase Social Media Engagement

4 Ways to Improve Social Media Engagement

July 10, 2018
How to Get More Facebook Reviews for Your Business

How to Get More Facebook Reviews for Your Business

July 5, 2018
July Facebook Ideas

July Facebook Ideas and Examples

Get your Facebook fists pumpin’ because this month, we’ve got some exciting holidays to help jazz up your social media feeds! Check out our July marketing […]
July 2, 2018
July Instagram Marketing Ideas and Examples

July Instagram Marketing Ideas and Examples

With the summer season underway and the ice cream trucks out in full force, you may be looking for new ways to spice up your Instagram […]
June 27, 2018

Examples of Effective Instagram Bios

June 22, 2018
Best Hashtags to Attract Customers to Your Business

Best Hashtags to Attract Customers to Your Business

June 18, 2018
Best Instagram Posts for Small Business

Best Instagram Posts for Small Business (with Examples)

June 12, 2018
10 Social Media Marketing Tips for Small Business (1)

10 Social Media Marketing Tips for Small Business

June 3, 2018
June Facebook Ideas and Examples

June Facebook Ideas and Examples

June 2, 2018

How to Add a Location on Instagram

Social media platforms like Facebook and Instagram started off as online communities for friends, then became a place for businesses to express their brand, and have […]
May 27, 2018
7 Essential Instagram Marketing Tips (1)

7 Essential Instagram Marketing Tips

Instagram is a great marketing tool, but not knowing how to use it properly can lead to a lot of effort with little result. Here’s a […]
May 24, 2018
How to Gain Social Proof for Your Business (1)

10 Free Ways to Gain Social Proof for Your Business

Consumers have always looked for validation from others when seeking out products and services. Here’s how to gain social proof for your business to make it […]
May 23, 2018
15 Ways to Improve Your Business Social Media and Directory Profiles

15 Ways To Improve Your Visibility on Social Media and Business Directories

May 22, 2018
How to Check Engagement on Facebook, Instagram, and Twitter (1)

How to Check Engagement on Facebook, Instagram, and Twitter

Social media marketing is a must-have for all businesses today, but you can’t just set up your profiles and let them go stale. You need to […]
May 21, 2018
Marketing Promotion Ideas for Small Business

Marketing Promotion Ideas for Small Businesses

In today’s day and age, a time of stifling competition, it is essential that businesses stand out. This holds even truer for small businesses, who are […]
May 18, 2018
June instagram marketing ideas 1

June Instagram Marketing Ideas and Examples

May 17, 2018
Social Media Post Ideas for Business

13+ Social Media Post Ideas for Business

Maintaining a presence on social media requires time and effort, and you’re busy— we get that! However, it’s important to be active on social media—particularly on […]
May 15, 2018
7 Ways to Promote Your Facebook Business Page for Free

7 Ways to Promote Your Facebook Business Page For Free

If you’re like most business owners, you’re looking for ways to improve awareness and get your business recognized in your local market. Facebook is an effective way […]
May 14, 2018
6 Small Business Marketing Strategies that Work (1)

7 Small Business Marketing Strategies that Work (with Proof)

May 12, 2018
Why Social Media Engagement Matters (1)

Why Social Media Engagement Matters to Small Business (and How to Get More of It)

May 11, 2018
May Instagram Ideas

May Instagram Ideas and Examples

May 10, 2018
How to Win Customers Through Social Media (1)

How To Win Customers Through Social Media

May 9, 2018
May Facebook Ideas and Examples for Business

May Facebook Ideas and Examples for Business

May is a great time to take advantage of the fun holidays for promoting your business. This particular month has awareness causes that last an entire […]
May 8, 2018
Social Media Advertising Basics (1)

Social Media Advertising Basics

You’re hearing from everyone that advertising on social media is the way to go for a small business, and you don’t doubt it. But how do […]
May 4, 2018
How to Use Instagram to Market Your Business (1)

How to Use Instagram to Market Your Business

April 30, 2018
How to Engage with Your Social Media Followers

How to Engage With Your Social Media Followers

April 27, 2018
Tips for Creating Social Media VIdeos

6 Tips for Creating More Engaging Social Media Videos

April 24, 2018
How to Get More User-Generated Content

7 Smart Ways to Encourage More User-Generated Content

April 20, 2018
How to Choose a Social Media Platform for Your Business (1)

How to Choose a Social Media Platform for Your Business

April 19, 2018
How to Increase Your Instagram Engagement (1)

5 Ways to Increase Your Instagram Engagement

April 17, 2018
5 Handy Business Tools for Social Media Marketing

5 Handy Business Tools for Social Media Marketing

April 13, 2018
How to Get More Facebook Business Page Followers (1)

Six Ways to Get More Facebook Followers

April 12, 2018
Checklist for an Effective Facebook Business Page (1)

Checklist for an Effective Facebook Business Page

April 11, 2018
April Facebook Ideas

April Facebook Post Examples and Ideas

April 11, 2018
How to Get Your Facebook Business Page Noticed (1)

How to Get Your Facebook Business Page Noticed

April 8, 2018
How to Run a Successful Social Media Ad

How to Run a Successful Social Media Ad Campaign

March 29, 2018
Why Advertise on Facebook?

How to Advertise on Facebook

As great as it would be to have an unlimited marketing budget, the truth of the matter is, most businesses are only able to focus their […]
March 20, 2018
What to Know About Instagram Scheduling

What to Know About Instagram’s New Scheduling Feature

Instagram is a wonderful tool for marketing your business, but there has always been one drawback. For years, scheduling posts on Instagram have been at best […]
March 19, 2018
April Instagram Post Examples

April Instagram Ideas

The spring is an excellent time to pollenate your Instagram feed with bright photos and to take advantage of all of the holidays and promotional opportunities […]
March 16, 2018
Why Your Business Should Be on Instagram

Why Your Business Should Be on Instagram

As digital marketing continues to evolve, do you sometimes feel that you’re being pulled in all different directions by modern marketers? Techniques and trends come and […]
March 13, 2018
Instagram Marketing Best Practices

7 Best Practices For True Instagram Marketing Success

“Everyone has a different definition of success.” You’ve heard that said before, right? Well, it’s true in many aspects of life, in marketing, and, particularly, in […]
March 12, 2018
March Facebook Ideas and Examples

March Facebook Ideas and Examples

Looking for some Facebook posting inspo? Search no further – we’ve got a slew of ideas to share. Social media is a place for your marketing […]
March 2, 2018
March Instagram Post Examples

March Instagram Ideas and Examples

Feel like everyone is using trendy pseudo-holidays to market their business on Instagram but you? To help you stay ahead of the curve this month, we’re […]
February 1, 2018
February Facebook Ideas (1)

February Facebook Ideas

January 23, 2018

February Instagram Ideas and Examples

Ah, February. January is exciting and new, with lots of great ideas and fresh energy. Then February comes in as a wakeup call. The holidays are officially […]
January 18, 2018
How to Use Instagram as a Marketing Tool

How to Use Instagram as a Marketing Tool

As you try to expand the reach and appeal of your business, what is one of the most powerful marketing tools you have at your disposal? […]
January 17, 2018
How to Market on Facebook

How to Market on Facebook in 2018

Looking back at the results of your Facebook marketing efforts in 2017, are you disappointed? On the other hand, are you as proud as can be […]
January 15, 2018

Why Facebook’s News Feed is Changing (and What to Expect)

There has been a lot of buzz about the pending changes to the Facebook News Feed that were announced last week by Mark Zuckerberg. This post […]
January 14, 2018
Building Blocks of Online Presence (1)

The Building Blocks of Online Presence

There are so many different outlets to get your business “out there” into the online world, which is so very important these days. Listings, Local pages and Social Media are just a few of the many options. Maybe you have a website, but what else are you using to get noticed? What do you need to excel? What can you do to be the best? Get started building your online presence with three easy tools...
January 10, 2018
January Facebook Ideas and Examples (1)

January Facebook Post Examples and Ideas

Looking for ideas for Facebook posts this January? You’re in luck. Not only does Facebook’s versatility allow you to get creative with how you market your […]
January 9, 2018
January Instagram Post Ideas and Examples

January Instagram Post Ideas for Business

It’s the start of a new year, and time to kick off your social media marketing right! Not sure about what to post on Instagram this […]
January 1, 2018
How to Make the Most of Social Media

How to Make the Most of Social Media For Your Business

Social media is a great way to connect with our businesses, as well as potential future employees. Facebook, LinkedIn, and Google+ each offer great ways to engage with followers, develop relationships, and grow your business brand. Blog posts, white papers, case studies, and how-to's make for engaging content your social followers can enjoy...
December 29, 2017

6 Types of Content to Post to Social Media

While you may be aware that social media can benefit your business, you may not know how exactly to leverage your accounts properly. In this post, we’ll […]
December 28, 2017
How to Make the Most of Instagram for Your Business

How to Get the Most Out of Instagram for Business

Instagram is taking social media for businesses by storm. As more and more businesses migrate to the platform, especially those with dedicated branding that’s focused on […]
December 27, 2017
Benefits of Hashtags

Benefits of Hashtags for Business

Hashtags have been around for quite a while now. Businesses have been leveraging them for almost as long as they’ve been on the scene. There’s no […]
December 18, 2017
Benefits of Facebook for Business

14 Benefits of Facebook for Business

Facebook is the #1 social media platform used by businesses. With over 2.01 billion active users each month, it isn’t hard to imagine why so many […]
December 15, 2017
How and Why to Fact Check Before Posting

Tips and Tools to Fact Check Before Posting

Why do you need to get your facts straight? If you produce any type of content, which you likely do (and if you don’t, you need […]
December 11, 2017
Pros and Cons of Social Media Advertising

Social Media Advertising Pros and Cons

You’ve built your digital foundation and your online presence is good, but could it be better? Could you be doing more to reach more customers? The […]
December 4, 2017
Facebook Holiday Post Examples and Ideas

Holiday Facebook Examples and Ideas

Facebook is becoming less and less like a social media platform, and more and more like a visual search engine. You can search for posts, businesses, […]
November 30, 2017
10 Marketing and Blog Ideas for December

10 Marketing and Blog Ideas for December

It’s officially the holiday season! How are you going to market your small business? Here are 10 ideas to kick off your marketing for the holiday […]
November 22, 2017
How to Improve Your Social Media Posts

How to Improve Your Social Media Posts

Are your social media posts falling short when it comes to likes, comments, shares and so forth? If so, there could be many issues to blame. […]
November 20, 2017
Does My Business Need Social Media?

Does My Business Need Social Media?

We use the internet for everything from birthday invitations, to TV, to taxes, grocery shopping, and more. Social media, in particular, is one online channel that […]
November 7, 2017
Social Media Etiquette

Do You Have Good Social Media Etiquette?

Etiquette is a customary code of polite behavior in society or among members of a particular profession or group. When it comes to your social media […]
October 31, 2017
Why Social Media is Important

Why is Social Media Important For Your Business?

As a consumer, you see how much attention businesses devote to social media, and a business owner, you’re constantly hearing about how vital it is for […]
October 30, 2017
How-to-Produce-Shareable-Content-and-Social-Media-Posts-02

How to Produce Shareable Content and Social Media Posts

Shareable content and social media posts are a terrific way to expand your reach and establish your brand as a trustworthy and recognizable business. We’ve put […]
October 28, 2017
How to Create (and Carry Out) an Effective Social Media Marketing Plan

How to Create (and Carry Out) an Effective Social Media Marketing Plan

Random tweets and pins might find a few customers here and there. To make the most of your social media marketing, however, you’ll want to develop […]
October 24, 2017
Social Media Posting Guide

Your Guide to Posting on Social Media in 2018

If you’re new to the small business world, changing the way you view social media can be a bit strange at first. Instead of being the […]
October 24, 2017
Social Media Goals: How to Set, Measure and Achieve Them

Social Media Marketing Goals: How to Set, Measure and Achieve Them

A sustainable, effective media campaign never just appears out of thin air. We might get lucky with the occasional viral post, but trying to manufacture that […]
October 16, 2017
45 Instagram Caption Ideas for Small Businesses

50 Instagram Caption Examples and Ideas for Business

October 13, 2017
How to Market on Instagram

How to Market on Instagram (Effectively)

Instagram has quickly grown into a wide-reaching social network with a great deal of influence. Instagram’s 700 million users share an average of 34 billion photos […]
October 11, 2017
How to Announce a Winner for Social Media Contests

How to Announce a Social Media Contest Winner

Running a Facebook contest or Instagram giveaway requires a lot of prep, but it’s important not to overlook the final steps. This post was written to […]
October 3, 2017
how to advertise your business on instagram

How to Advertise Your Business on Instagram

Thanks to targeting technology and user-friendly platforms, businesses of just about any size and budget can now effectively advertise online. There are many types of online […]
October 3, 2017
How to Form a Content Marketing Strategy that Works

How to Form a Content Marketing Strategy that Works

Search engines, social media platforms, email, and mobile applications have transformed content into something consumers rely on daily. As a result, content marketing has become even […]
September 24, 2017
Example Digital Marketing Plans for New Businesses

Digital Marketing Plans for New Businesses

Marketing for the new business owner is overwhelming. You have a limited budget and limited time. Where do you start? Email, snail mail (does that still […]
September 22, 2017
Marketing on LinkedIn

Steps and Strategies for Marketing on LinkedIn

Many users still think of LinkedIn as the place you go when you’re thinking about a making a career switch, but savvy businesses and marketers realize […]
September 19, 2017
How to Turn Instagram Followers into Customers

How to Turn Instagram Followers into Customers

The social networking platform Instagram is blowing other social media platforms out of the water. With its massive growth rate, Instagram has become more than just […]
September 14, 2017
4 Google Alerts Alternatives

5 Google Alerts Alternatives

Google Alerts is an online tool that allows you to monitor your online presence and business reputation. Since its inception, however, Google has made several changes while […]
September 8, 2017
How to Run a Facebook Contest

How to Run a Facebook Contest

Contests make for successful social media campaigns because they can help facilitate a number of goals. They can help you to find new followers and customers, keep […]
September 7, 2017
10 Ways to Get More Instagram Followers

10 Ways to Get More Instagram Followers

With over 700 million monthly active users, and over 400 million active daily users, Instagram is a very large market place. If its users made up […]
September 1, 2017
types of online advertising

6 Types of Online Advertising for Your Business

As new technology continues to change how we use the internet, marketers continue to find new ways to reach their audiences. While there are many free […]
August 31, 2017
Twitter Marketing Examples

5 Effective Twitter Marketing Examples: Learn from the Best

As of this year, Twitter boasts more than 328 million active users per month. No doubt, this is a platform you should be using to market […]
August 29, 2017
How to Do an Instagram Giveaway

How to Do an Instagram Giveaway

A great way for your small business to increase social media engagement, get more followers, and attract new customers is to run an Instagram contest or […]
August 26, 2017
Social Media Hacks for Small Business Owners

8 Social Media Hacks for Small Businesses

No matter what industry you are in, social media plays a huge role in promoting your business. Growing a social media following is a long-term process […]
August 25, 2017
Examples of Twitter Ads

Examples of Twitter Ads

Twitter is one of many platforms available for online paid advertising. Every platform is different, and your audience’s preferences, expectations, and desires may change from one […]
August 19, 2017
Types of Social Media Marketing Campaigns

Four Types of Social Media Marketing Campaigns

Social media marketing campaigns are an incredibly effective, and mostly free, way to reach a large group in one shot. There are several strategies to use […]
August 17, 2017

How to Generate Leads With Social Media

So, you’ve got a business and now it’s time to start expanding your lead generation efforts. Social media has become such a large part of everyday life, […]
August 9, 2017

Examples of Successful Social Media Campaigns

Social media is a must-have element in every business marketing strategy. Social platforms enable your business to reach a wide audience of potential customers, to express your […]
August 8, 2017
Instagram Video Ad Examples

Instagram Video Ad Examples

Online video is growing every day, due largely in part to social media platforms making video easier to both view and create. With smartphones, tablets, easy […]
August 8, 2017
The How and Why of Marketing on Twitter

The How and Why of Marketing on Twitter

As one of the biggest three social media platforms, there’s no ignoring Twitter. Many business owners, however, don’t see the benefit of Twitter marketing. To them, […]
August 7, 2017
Examples of Engaging Social Media Posts

Examples of Engaging Social Media Posts

Engagement on social media is something businesses are always striving for and sometimes have difficulty achieving. Engagement with your social posts helps you to generate leads, make […]
August 4, 2017
UPLOADING 1 / 1 – examples of instagram ads.png ATTACHMENT DETAILS examples of instagram ads

12 Examples of Instagram Ads

Instagram advertising provides businesses with the opportunity to reach large volumes of people within their target audience, in a place where they are spending their time and […]
July 25, 2017
Benefits of Twitter Polling and Social Listening for Business Owners

Benefits of Twitter Polling and Social Listening for Business Owners

Twitter is a great social media platform for learning more about your industry and market. More than any other social media platform, perhaps, Twitter provides a […]
July 24, 2017

8 Motivational Instagram Accounts to Follow

It happens to everyone, the loss of motivation, the question that can’t be answered, the writer’s block that turns into a wall. Instead of waiting for […]
July 12, 2017
Eight Free Marketing Podcasts

Seven Free Marketing Podcasts

Before you call it quits for the day, spend your commute home educating yourself. While the number of business and marketing podcasts available is seemingly endless, […]
July 10, 2017
How to Make your Small Business Instagram-Worthy

How to Make your Small Business Instagram-Worthy

With so many options out there—Facebook, Twitter, Instagram, Linkedin, Pinterest—it can be hard to determine which social media platform to use for marketing your business. For small […]
July 3, 2017
10 July 4th Marketing Campaigns and Promotions

Ten Ideas for 4th of July Marketing

Independence Day, or the 4th of July, is the most important (and fun!) holiday of the summer. All businesses big and small can connect with their […]
July 1, 2017
july marketing ideas

10 Marketing and Blog Ideas for July

July is here and we have some marketing and blog ideas to heat up your marketing efforts. Don’t just dip your toe in the marketing waters […]
June 29, 2017
Social Media Stories and Marketing

The Marketing Benefits of Social Media Stories for Business

Instagram and Snapchat Stories add more value than you might initially suspect to your small business marketing efforts. Not only is it fast and visual, but […]
June 27, 2017
Best spotify playlists for work

Best Spotify Playlists for Work

Work can be stressful, and as an overtasked, constantly moving business owner, you do a lot of it. What’s great about music is, not only can […]
June 22, 2017
How to Repost an Instagram Video Using RapidSave

How to Repost an Instagram Video Using RapidSave

Instagram can be used in a wide variety of ways to attract and market your business to potential customers. The app allows for an assortment of […]
June 21, 2017
social media channels social media channel management what social media should I use what social media should my business use

Finding the Best Social Media Channels for Your Business

Having a strong and active social media presence is pivotal for reaching a larger audience and reinforcing your brand image. There are five main social channels […]
June 15, 2017
How to Post Videos to Instagram

How to Post Videos to Instagram (with a Video Instruction)

Instagram is an ideal platform for sharing visually compelling stories. Indeed, “a picture is worth a thousand words,” and companies have profited greatly from marketing on […]
June 12, 2017
Benefits of Going Green for Business Owners

Benefits of Going Green For Business Owners

The benefits of going green as a business right now are manifold. Eco-friendly practices used by canny business owners are not only showing strong results on […]
June 8, 2017
instagram videos, gain views on instagram

Instagram Video Marketing: How to Increase Your Video Views

Social media and video marketing are both effective means of boosting your brand recognition, increasing your customer loyalty, and improving your overall online presence. Instagram is […]
June 1, 2017
Tips for Instagram Story Advertising- Paid and Unpaid

Tips for Instagram Stories Advertising: Paid and Unpaid

Instagram is a great platform to promote your business, build relationships with customers, increase brand awareness, and build your online reputation. One of its latest features—Instagram […]
May 26, 2017
How to Create the Perfect Instagram Business Profile

How to Set Up a Successful Instagram Business Profile

The nucleus of your Instagram marketing is your profile. Whether you’re just setting up your business Instagram account or already have an active following, spending a […]
May 10, 2017
Daily Hashtags Days of the Week

50 Daily Hashtags for Small Business Marketing

May 8, 2017
How to Attract More Customers

How Do I Get More Customers?

May 3, 2017
Hashtag Dos and Don'ts for for Small Business Marketing

Hashtag Dos and Don’ts for Small Business Marketing

Social media is a great local internet marketing tool for many reasons— one of which being hashtags. Hashtags can expand your reach, increase engagement, build your […]
April 30, 2017
May Marketing and Blog Ideas

May Marketing and Blog Ideas

May is upon us and marks the beginning of warmer weather and spring holidays! Here are some fresh ideas for your marketing and blogging efforts for […]
April 25, 2017

Understanding Your Facebook Page Insights

Facebook Insights is one of the newest and most helpful features that can help business owners track exactly who is looking at their Facebook business page, when […]
April 13, 2017
Pinterest Marketing Tips for Business

Pinterest Marketing Tips for Business

Social media marketing has a general set of tips and tricks that apply to most platforms: Make sure your content is high quality and in front […]
April 12, 2017
Marketing Your Business on Pinterest- Basics and Best Practices

Marketing Your Business on Pinterest: Basics and Best Practices

You know that marketing only grows your business if it reaches the right people. You also know that adding visual elements to your content and promotions […]
April 11, 2017

How to Repost a Picture on Instagram with Repost App

As a way to easily edit and share photos with followers, companies big and small are leveraging Instagram to connect with customers and attract new ones. […]
April 6, 2017

The Benefits of Marketing Through Snapchat

Snapchat is a social media platform by which users communicate through chat and time-limited media. Many businesses are jumping on board with the app, finding new and creative ways to […]
March 30, 2017
april marketing blog ideas

April Marketing & Blog Ideas

Get started on promoting your business for the Spring and Spring Holidays with these marketing and blog ideas for the month of April. For more ideas […]
March 28, 2017
Comparing Social Media Platforms for Marketing

Comparing Social Media Platforms for Marketing

Social media provides many unique marketing opportunities for business. It connects businesses directly to the their audience and delivers near immediate feedback from them. The challenge […]
March 21, 2017
How to Get Your Business on Facebook Places

How to Get Your Business on Facebook Places

For a while now, small businesses have been using Facebook to connect with their target audience, promote their products and services, and drive traffic to their […]
March 21, 2017

10 Essentials for a Successful Facebook Business Page

Any business can get on Facebook, and social media is an essential marketing tool, but simply creating a Facebook business page does not secure immediate benefits for your […]
March 20, 2017
how to fully set up your business on facebook

How to (Fully) Set Up Your Business on Facebook

With its widespread usage and versatility, Facebook has come to be a popular and effective marketing tool for businesses. However, as the platform evolves, making the […]
March 7, 2017
two new features coming to instagram stories

Two New Features Coming to Instagram Stories

Since Instagram’s initial release of the Stories feature five months ago, business owners have found many ways to use Stories, such as experimenting with different hashtags […]
March 2, 2017
March Marketing & Blog Ideas-2

March Marketing and Blog Ideas

March is upon us and we have a fresh list of marketing and promotion ideas for your small business! Use these ideas for to promote your […]
March 1, 2017

The Two Key Features of a Snapchat Marketing Strategy

For most business owners, the idea of Snapchat marketing is pretty foreign, and maybe even a little silly. Isn’t that the photo app that high schoolers […]
February 28, 2017

6 Ways to Use Snapchat for Business

Snapchat is a visual photo sharing app that is available on mobile devices only. Its time-limited, disappearing content adds urgency and excitement to create unique engagements […]
February 21, 2017
How much does it cost to advertise on twitter

How Much Does it Cost to Advertise on Twitter?

With millions of users looking to consume information quickly, Twitter makes for a popular advertising platform. In addition to being an effective means of attracting new […]
February 15, 2017
building your business's social media presence

Building Your Business’s Social Media Presence

Social media has come to be an effective channel through which businesses can create more personal and creative connections with their audience. Visual, informative, and real time […]
February 14, 2017

How Much Does it Cost to Advertise on Facebook?

With its versatility and widespread use, Facebook has become an effective channel for businesses of all shapes and sizes to connect with current and potential customers. Many […]
February 8, 2017
tips for marketing with instagram stories

Tips for Marketing Your Small Business with Instagram Stories

In August of 2016, Instagram changed its feed from linear to algorithmic. With the original version of Instagram, your feed displayed all of the posts of […]
February 6, 2017
Marketing Tool of the Week- Instagram Boomerang

Marketing Tool of the Week: Instagram’s Boomerang

If you haven’t already noticed, marketing a business involves a lot of writing. Between blog posts, emails, website content, and everything in between, you spend a […]
February 1, 2017
How to Use Instagram Live for Your Business

How to Use Instagram Live for Your Business

Effective marketing places a lot of emphasis on the here and now, and social media is leveling the playing field. Small businesses can now incorporate location-based […]
January 31, 2017
tips and ideas for using instagram stories

Ideas for Using Instagram Stories

On Instagram, every user has the option of posting pictures and videos into their Story—an album that refreshes every 24 hours. While you may know that […]
January 25, 2017
how to use social media for local internet marketing

How to Use Social Media for Local Internet Marketing

From lead generation to customer loyalty, social media supports a wide variety of marketing activities. One marketing activity in particular—location-based marketing— has become easier and more […]
January 24, 2017
10 reasons to use instagram stories

10 Reasons to Use Instagram Stories for Business

Instagram Stories enables users to post pictures and video to an album that disappears after 24 hours. At first, you might think this is an unnecessary […]
January 16, 2017

Why Social Media Works for Business

Social media. You see it and hear about it all the time. Notifications show up on your phone, you hear about it constantly, you see hashtags […]
January 11, 2017
Benefits of location based marketing

Benefits of Location-Based Marketing for Small Business

Location-based marketing focuses on reaching your target audience in the right place. It is not a new practice, as people have always known to strategically focus on […]
January 10, 2017

Location-Based Marketing for Small Business

Real-time marketing is about reaching the right person at the right time—that is, a person most likely to engage with your business at the time they are […]
January 4, 2017
How to Find Micro-Influencers to Promote Your Business

How to Find Influencers to Promote Your Business

Influencers are people who may not be famous, per se, but have loyal and engaged online followings in a number of local or niche markets. As […]
December 19, 2016

8 Unique Social Media Ideas for Your Small Business

Coming up with ways to stand out to users and distinguish your business from competitors on social media can be tough. With millions of users and […]
December 13, 2016
What is Real Time Marketing?

What is Real-Time Marketing?

With today’s technology and connected devices, people are experiencing unprecedented levels of speed, mobility, and accessibility in obtaining information. We no longer wish or hope for […]
November 9, 2016
How to Choose Good Hashtags for Your Instagram Posts-3

How to Choose Good Hashtags for Your Instagram Posts

Hashtags are words or phrases that group similar content on social media. This makes it easy for users to search for specific content, or similar content […]
November 8, 2016

10 Instagram-Worthy Locations for INBOUND 2016

Every good marketer or small business owner knows and appreciates the power of visual marketing through Instagram. Aside from being a quick and relatively easy way […]
November 2, 2016

Social Media Campaign Ideas

Social media offers endless opportunities and benefits for marketing your business. While this is the beauty of social media, the infinite possibilities can make it hard […]
October 25, 2016

Ideas for Social Media Posts

Social media can be used to support the many dimensions of a business—products and services, audience and customers, personality and culture, promotions and reviews , and the […]
October 20, 2016

Instagram Direct Messaging Best Practices

Instagram is a great way to tell your story and express your brand using the power of visual influence. Instagram Direct—a private messaging feature within the […]
October 19, 2016
Best Social Media Practices for Business

Best Social Media Practices for Business

Social media is a window into the personality, products, and services of your business, and a venue for interacting with your target audience. These are golden […]
October 13, 2016
Benefits of Instagram Direct Messaging

Benefits of Instagram Direct Messaging

There are many ways to use Instagram Direct messages for reaching your small business goals. You can ask for feedback, notify contest winners, provide special deals, […]
October 11, 2016

Benefits of Social Media for Business

While the term “social” is commonly associated with hanging out with friends, the “social” in “social media” extends far beyond that. It refers to interacting with […]
October 7, 2016

10 Facebook Advertising Tips

Facebook advertising leverages the benefits of social media and the power of advanced targeting to expand your reach, obtain leads, and gain more customers. It uses […]
October 6, 2016

7 Ways to Use Instagram Direct Messages

Instagram Direct is a feature of Instagram that enables you to send messages, pictures, and videos privately to users. You can send direct messages to one […]
October 5, 2016

What Does Call to Action Mean, Anyway?

Growing your business involves engaging more people, so as to build your audience and attract more customers. However, simply putting your business in front of people […]
September 16, 2016
3 Types of Influencer Marketing Campaigns to Promote Your Small Business

3 Types of Influencer Marketing Campaigns to Promote Your Small Business

With the rise of blogger and social media “celebrities,” influencer marketing campaigns have become increasingly common across all types of business industries. We know that customers today […]
September 14, 2016

Guide to Guerrilla Marketing Strategies

This post goes over the six key elements of guerrilla marketing strategies to keep you in line with your your business’s brand and goals.
September 13, 2016

How to Respond to Negative Reviews

While you cannot control what other people post online about your business, you do have some control over the outcome of a negative review. This post will go over how to respond to negative reviews, so that you can mitigate the damage and protect your business's reputation.
September 7, 2016
How to Claim a Facebook Business Page

How to Claim a Facebook Business Page

If you aren’t living under a rock, then you probably know what a Facebook business page is and why you need a Facebook page for your […]
August 24, 2016

9 Ways to Promote a Facebook Contest

Facebook contests and giveaways are a creative way to get your business’s name, products, and services in front of new potential customers. But a contest only […]
August 22, 2016

How To Reach Out to Bloggers & Social Media Influencers

Bloggers and social media influencers are trusted and respected voices who can help get your product, service, or brand in front an untapped (and potentially large) […]
August 17, 2016

3 Hashtag Marketing Strategies for Small Businesses

In our modern age of social media, small businesses can easily reach their target audience for cheaper than ever before. Instead of paying large sums for […]
August 17, 2016

How to Increase Your Online Presence

Learn how to increase your online presence through your website, business listings, and social media—no matter what stage of digital marketing development your business is in.
August 15, 2016

How to Create Ads on Instagram Using Facebook Power Editor

Instagram is an effective social media tool for building and engaging with potential customers. What many small business owners don’t know is that Instagram can also […]